For Ramadan 2020, we partnered with Pepsi Egypt to create
"Pepsi Completes Our Gathering,"
a campaign that captures the essence of Ramadan through vibrant illustrations. We blended traditional elements—like lanterns and crescents—with a modern, artistic twist, reflecting the warmth and unity of Ramadan celebrations.
Creative Concept
Creative Concept
Our unique illustration style brings to life the joy and connection of Ramadan gatherings, with Pepsi as the perfect companion. Each visual is designed to evoke nostalgia while celebrating the contemporary spirit of the holy month.
First Sketch
CLIENT: Pepsi Egypt
AGENCY: BUBBLEGUM ADVERTISING
EXECUTIVE CREATIVE DIRECTOR: WAEL AZZAM
ACCOUNT DIRECTOR: MARC BUCCIANTI
SENIOR ART DIRECTOR: BILAL ABBAS
ART DIRECTOR: BASSAM EHAB
