

Heinz Music video
Make Plays
* 2022 *
A vibrant music video for Heinz Ariba featuring Saudi rappers Elyoung & Rander
The visual direction combines bold illustrations with dynamic motion graphics, creating a high-energy experience that mirrors the track's rhythm.
Art Direction for Motions & Illustration









Heinz World Cup by Bubblegum Advertising, featuring a song by YR Music with Elyoung & Rander, was directed by Mohamed Wasfy & Wael Azzam, with Mohamed Tarek Deraz as the DOP. The production was led by Jessi Ibrahim as the producer, with Mohamed Omran as the line producer,